April 3, 2012

Got Power?

According to Target Market News 16th annual report Buying Power of Black America, the expenditures of Blacks rose to $507 billion dollars. The top five expenditures were:
  • Housing $203.8 billion
  • Food $65.2 billion
  • Cars/Trucks $29.1 billion
  • Clothing $29.3 billion
  • Health Care $23.6 billion
Who or what is being empowered as a result of this Black Buying Power? Is the employment gap among Blacks closing? Are the increasing numbers of disparities within the Black Community decreasing? Is the growing trend of poverty amongst low-income, women-led families being addressed? Is this buying power restoring or strengthening the Black family unit - a foundation in society?

It appears the Buying Power of Blacks is generating economic stability and wealth outside of their communities. Yep! It's helping other Ethnic groups establish businesses in socially and economically disadvantaged communities (i.e., underserved Black Communities) for members of their group. And, this buying power depletes the vitality of Black Communities because their money seldom returns.

If Black Buying Power isn't creating long-lasting, positive impacts within the Black Community; this Black Buying Power isn't powerful at all.

No comments:

Post a Comment